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Turning an ordeal into
a golden opportunity
Everyone who could be in the public eye needs media training so they can handle tricky questions and give positive answers. It may take years to build up a reputation, but how many seconds does it take on TV or the radio to destroy it?
Your training will cover:
* The importance of key messages
* Creating a strong soundbite
* Tricks journalists use
* Appearing on camera and on mike
* Controlling an interview
At the end you will be able to:
* Offer colleagues expert advice
* Look and sound good in the media
* Deliver memorable messages
* Avoid reporters’ traps
* Follow your agenda, not theirs
As a working journalist at the very top of my profession for more than 30 years, I know all the tricks that get results and all the traps you can land yourself in. I guarantee amazing results in just one day.
My major clients include Asda, Microsoft, Nintendo and BAE Systems. They have seen how my media coaching courses will immediately boost your confidence and improve your media skills. Real-life interview conditions are recreated in your office, with TV and radio technology being used for a variety of interview styles. Or we can use high-tech studios in Central London.
Performances are recorded and analysed, and your training session ends with the presentation of a DVD and a course workbook for you to keep. By the end of the day you`ll feel confident to tackle interviews with Press, magazine, radio and TV journalists.
A minimum of four delegates is recommended for the coaching session to be effective and enjoyable, although I do offer intensive one-to-one sessions for senior personnel.To download my Media Clinic ebrochure please click here
To watch my media training video, please click here
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